Global Gift Wrapping Paper Market Overview: 2025-2030

Base Year: 2024

Historical Years:  2020–23

Forecast Years: 2025-2030

The Global Gift Wrapping Paper Market size was valued at around USD 6.81 billion in 2024 and is projected to reach USD 9.39 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 5.65% during the forecast period, i.e., 2025-30.

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Global Gift Wrapping Paper Market Dynamics: 2025-2030

Global Gift Wrapping Paper Market Driver:

Rising Prevalence of Gift-Giving Culture Across the World – The main driver of this industry is gifting habits of people to their friends and relatives on multiple special events such as birthdays, marriages, anniversaries, festivals, etc. This is because giving gifts to special ones tightens the bond between them as it acts as a symbol of love and appreciation. Also, packing those gifts is an equally important part of this culture as it makes the product more attractive, increases the suspense of the receiver, and makes them feel more special. Therefore, due to the high popularity of gifting culture, wrapping papers have also experienced growth in past years, and this trend is expected to continue in the forecast period as well.

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Global Gift Wrapping Paper Market (2025-30): Segmentation Outlook

The market report has segmented the market into the following categories:

By Material Type

-Unbleached wrapping paper

-Bleached wrapping paper

-Recycled wrapping paper

-Kraft wrapping paper

Based on the type of material, the kraft wrapping paper segment leads the market with a share of around 62%.

 By Packaging Type

-Primary packaging

-Secondary packaging

-Tertiary packaging

 By Printing Technology

-Digital printing

-Roto - gravure printing

-Flexographic printing

-Lithographic printing

 By Region

-North America

-South America

-Europe

-The Middle East & Africa

-Asia-Pacific.

Regionally, North America dominates the market with a share of around 39%. 

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Top Companies Operating in the Global Gift Wrapping Paper Market:

-DS Smith plc

-Japan Pulp and Paper Company

-Mondi plc

-Nippon Paper Group, Inc.

-Oji Holdings Corporation

-Rengo Co., Ltd.

-SCA Packaging Ltd.

-Stora Enso Oyj

-The Gascogne group

-The International Paper Company

-The Smurfit Kappa Group plc

-Others.

 Industry Recent Development:

• 2022: Smurfit Kappa’s paper mill in the UK introduced a new drying process innovation. This process is highly sustainable as it consumes 6% less energy and releases around 5% less carbon dioxide into the environment as compared to previous methods.

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