United States of America – July 9, 2025 – The Insight Partners announces the release of its latest report, "Blockchain in Media, Advertising, and Entertainment Market: An In-depth Analysis of the Global Industry." This study explores how blockchain is revolutionizing digital rights management, ad verification, and content monetization.

Overview of Blockchain in Media, Advertising, and Entertainment

Blockchain technology is disrupting traditional media workflows by introducing transparency, traceability, and automation. From royalties tracking to eliminating ad fraud, blockchain is becoming a vital tool in a sector long plagued by inefficiencies and opaque practices.

Key Findings and Insights

Market Size and Growth

The blockchain in media, advertising, and entertainment market is expected to grow from US$ 1.1 billion in 2023 to US$ 118.2 billion by 2031, with a CAGR of 79.4% during the forecast period. This exponential growth reflects strong demand for content ownership verification and direct-to-consumer monetization models.

Key Market Drivers

  • Rising demand for decentralized content distribution platforms

  • Need to combat digital piracy and copyright infringement

  • Increasing adoption of smart contracts for automated royalty payments

  • Consumer preference for transparent, ad-free subscription models

Market Segmentation

  • By Application: Licensing and Rights Management, Smart Contracts, Payment, Advertising, Digital Distribution

  • By Platform: Ethereum, Hyperledger, Corda, Others

  • By End User: Film & TV, Music, Publishing, Gaming, Advertising Agencies

Emerging Trends

  • Tokenization of content and NFTs for intellectual property management

  • Decentralized ad exchanges and transparent bidding processes

  • Blockchain-enabled microtransactions and pay-per-use models

Growth Opportunities

  • Collaboration with telecom operators for blockchain-enabled content streaming

  • Adoption among indie creators for direct audience monetization

  • Integration with AI to optimize media supply chains

Conclusion

The Blockchain in Media, Advertising, and Entertainment Market is on the cusp of a digital revolution. This report equips content creators, distributors, and technology providers with valuable insights to embrace blockchain’s transformative potential and unlock new revenue streams.

 
 
About The Insight Partners
The Insight Partners is a leading provider of syndicated research, customized research, and consulting services. Our reports combine quantitative forecasting and trend analysis to offer forward-looking insights for decision-makers. With a client-first approach, we deliver actionable intelligence and strategic guidance across various industries.

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