Social Media Marketing Certifications: New Vs Old Meta Title: Social Media Marketing Certifications: New vs Old Meta Description: Compare new and old social media marketing certifications. Learn which programs enhance skills, boost careers, and stay relevant in 2025 Url: /social-media-marketing-certifications Introduction: YouTube Shorts and Instagram Reels are now an integral part of our daily lives. It wouldn’t be an exaggeration in current times to say that our days start with social media and end with it. Businesses have found that this new trend can promote their products and ideas. From small startups to business giants like Amazon, companies are promoting digital ads on platforms like Facebook, Instagram, and YouTube. To understand how these ads run on social media platforms, it is crucial to acquire knowledge of social media marketing. These apps have built-in metrics that promote digital ads. Social media marketing strategies, like digital ad creation, organic traffic, and consumer patterns, are essential for sales. Recognizing the demand for social media marketers, many e-learning companies have started social media courses in Bangalore with social media classes. So, let us dive into Social Media Marketing Certifications: New vs. Old. The Old Social Media Marketing Certifications: In the mid-2000s, Facebook was the first social media platform used for marketing. Post the COVID-19 pandemic, the viewership of social media accounts, Facebook and Instagram, has increased. During the lockdown, these platforms not only provided entertainment but also business solutions. The old social media marketing certifications focused on building pages that attracted followers and organic interaction with viewers through comments and shares. However, with the advent of AI in recent times, the social media metrics have become more complex. Hence, New social media marketing certifications are designed to provide holistic knowledge to learners. The New Social Media Marketing Certifications These certifications focus on content creation for user-friendly platforms, like Facebook, Instagram, and YouTube. They offer modules that cover how to build meaningful bonds with the audience, use of AI, multi-platform strategies, and the promotion of paid ads with the use of analytics. Many well-known e-learning platforms, like Coursera and Udemy, offer New Social Media Marketing Certifications for career growth. In this blog, we will see a few New social media marketing certifications. Digital Academy 360’s Courses: The Digital Academy 360 offers multiple social media classes in Bangalore both offline and online modes. These include Leadership in Digital Marketing, AI and Entrepreneurship, PGCP in Digital Marketing and E-commerce, and AI Vibe Marketing. These three courses would include a new social media marketing certification under the broad theme of Digital Marketing. Coursera’s Meta Social Media Marketing Professional Certificate It is a 6-course series with a flexible schedule. It offers modules, such as building online presence, creating effective social media posts, and consumer pattern analysis with the help of metrics. It also focuses on running Instagram and Facebook ad campaigns. A professional social media marketing certificate will be awarded on completion of the course. HubSpot’s Social Media Strategy Certification Course For professionals looking for a free career upgrade in social media marketing, HubSpot is providing a social media strategy certification. It is a short course that requires five hours of your time. Udemy’s Social Media Marketing Course This course provides a holistic solution for content creators and business personnel. It offers methods to create Facebook and Instagram Ads, the application of AI tools, and Canva creation. To ensure timely social media updates, this course offers insights into automation tools. So, if you are a fresher or a professional looking for a career in Social Media Marketing, understand the difference in Social Media Marketing Certifications: New Vs Old. Once you weigh your needs, choose social media courses in Bangalore that is perfect for you. Kickstart your Social Media Marketing journey today! AI-Driven Leadership Social Media Content Course Bangalore 100% Placement Guaranteed* Social Media Content Course In Bangalore: Video Production, Editing & AI. Approved by MESC & Skill India. Upto 30K Scholarship https://www.digitalacademy360.com/social-media-content-video-creator-course-bangalore https://maps.app.goo.gl/vdpBTD77zFdiyTov5 https://youtu.be/pnWnY0TrPPw?si=zgTfI8Whdy7SNNz5 No 46/A, 1st Main Rd, opposite Mini Forest, Sarakki Industrial Layout, 3rd Phase, J. P. 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The Art and Science of A/B Testing in Social Media Marketing When you're on social media, it may seem like brands are competing for your attention at the same time. So, what makes a person stop? It's often just testing. A/B testing gives you a visual indication of what performs and doesn't with one small change. Digital Academy 360 offers a range of digital marketing course fees in Bangalore as well as a specific Digital marketing Course and Social Media course that teaches how to run A/B tests for real campaigns. Table of Contents: Trends: What the Data Say's Why You Should Try A/B Testing Myth Buster: Tests Do Not Guarantee Success Alone How Digital Academy 360 Teaches It in Classes Action Plan That You Can Do Now Final Thoughts Trends: What the Data Says A/B testing is now a driving force for growth rather than just a “nice to have” area of digital marketing. The global market for A/B testing tools was more than $850 million in 2024 and expected to see a compound annual growth rate of 14 % through to 2031. Approximately 75 % of the largest online e-commerce companies utilize A/B testing tools in some form or another on a regular basis to help manage their content and flow of users. Why You Should Try A/B Testing? Marketing has theories, but A/B testing shows what actually works. Reason it works: Focuses on what matters: You see which element drives engagement. Cuts out wasted effort: You stop using content that doesn’t perform. Improves decisions with data: Decisions are not based on hunches, but rather real responses. Scales up winning ideas: You find and use successful variations in future campaigns. In Bangalore, Digital Academy 360 offers social media classes with hands-on practice. Myth Buster: Tests Do Not Guarantee Success Alone A/B tests will not always yield improved results. If the sample is too small and there is no randomization or control group, then results could be considered unreliable. As per research, the conditions necessary for meaningful testing involve sufficient traffic per variant, clear objectives, and a defined hypothesis. How Digital Academy 360 Teaches It in Classes? Digital Academy 360’s digital marketing courses in Bangalore includes A/B testing as part of hands-on learning. Here’s how the course builds capability: Advanced Courses: 35+ modules around SEO and ads, AI, content, automation, and more. Practice Projects: 15+ real briefs for campaigns. Mentor Access: Faculty assistance, small groups for personal feedback. Flexible Learning: Options include classroom or online, weekdays/weekends. Placement Assistance: 93% of our graduates get hired so you can get the most learning and move forward faster. Action Plan That You Can Do Now: Identify a Post or Ad: Select a recent social media post or advertisement that did not perform well. Create Variants: Make two versions changing one element, like the image or headline. Execute the Test: Show both versions to similar audience segments. Evaluate Results: Check for engagement, click-through rates, and conversions. Apply Insights: Go with the winning idea as inspiration and use it in your next post plans. Repeat: Keep testing small changes regularly. Final Thoughts: You learn what to test, how to interpret results, and when to amplify campaigns that perform. This practical approach ensures you turn insights into real growth across social media platforms like Instagram, Facebook, LinkedIn, and more. If you want practical skills, real feedback, and experience, take the digital marketing courses in Bangalore with placement program at Digital Academy 360. Enroll now. Digital Marketing Courses in Bangalore | 100% Job-Guaranteed Learn Digital Marketing Courses in Bangalore. In a Classroom or Online or Near You. Live Project, Certification, Internship & 100% Guaranteed Placement. https://www.digitalacademy360.com/digital-marketing-courses-bangalore https://maps.app.goo.gl/vdpBTD77zFdiyTov5 No 46/A, 1st Main Rd, opposite Mini Forest, Sarakki Industrial Layout, 3rd Phase, J. P. Nagar, Bengaluru, Karnataka 560078 7353515515 https://youtu.be/pnWnY0TrPPw?si=zgTfI8Whdy7SNNz5 Keywords: #digitalmarketingcoursesinBangalore, #digitalmarketingcourseinBangalore, #internetmarketingcoursesinBangalore, #bestdigitalmarketingcoursesbangalore, #digitalmarketingcoursefeesinbangalore, #digitalmarketingcoursesinbangalorewithplacement, #digitalmarketingcertificationcoursesinBangalore, #digitalmarketingcoursenearmeinBangalore

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