According to the latest study by MarkNtel Advisors, the India Men’s Grooming Market is expected to witnessed lucrative growth during the forecasting years. With evolving lifestyles, increasing disposable incomes, and growing self-awareness among men, the market is anticipated to expand at a CAGR of around 12.1% during 2024-2030.

The rising influence of social media, aggressive marketing by brands, and the emergence of premium grooming product lines are significantly redefining the industry. Urbanization, coupled with a stronger emphasis on personal care among Indian men, is playing a pivotal role in accelerating market demand.

India Men’s Grooming Market Analysis 2024-30

·        Changing Social Norms: Growing acceptance of men investing time and money in grooming, skincare, and personal hygiene is fueling demand across age groups.

·        Diverse Product Range: Brands are launching specialized products such as beard oils, hair serums, anti-aging creams, and sunscreens tailored for men.

·        E-commerce Expansion: Online platforms like Nykaa Men, Amazon, and Flipkart are making grooming products more accessible even in tier II and III cities.

·        Rise of Startups: Indian startups such as The Man Company, Beardo, and Bombay Shaving Company are aggressively innovating with natural and organic product lines.

·        Government Initiatives: ‘Make in India’ and MSME support programs are encouraging the domestic production of grooming products, enhancing the availability of affordable options.

Access the detailed PDF Sample report – https://www.marknteladvisors.com/query/request-sample/india-men-grooming-market.html

India Men’s Grooming Market Dynamics 2030

·        Rapid penetration of e-commerce and digital-first brands.

·        Rising preference for organic and herbal grooming products.

·        Increase in personalized grooming solutions targeting specific needs like sensitive skin, anti-pollution care, etc.

·        Expansion of salon-grade product offerings for home use.

·        High demand from millennials and Gen Z segments, driven by influencer marketing and social media trends.

Men’s Grooming Leading Players Reshaping the India Market Landscape:

Some of the top companies actively driving innovation and expansion in the India men’s grooming sector include:

·        Colgate Palmolive India Ltd.,

·        Hindustan Unilever, Ltd.,

·        Vini Cosmetics, Pvt. Ltd.,

·        Malhotra Shaving Products, Pvt. Ltd.,

·        Marico, Ltd.,

·        Estée Lauder Inc,

·        Reckitt Benckiser (India) Ltd,

·        Beiersdorf India Pvt. Limited,

·        McNroe India, Pvt. Ltd,

·        Emami Ltd.,

·        VLCC Health Care Limited,

·        Godrej Consumer Products Ltd,

·        L'Oréal India Pvt. Ltd,

·        Procter & Gamble Hygiene & Health Care Ltd,

·        VI John Group, Others

Premiumization Driving Men’s Grooming Revolution

One of the key drivers in the India men’s grooming market is premiumization. Indian men, especially in metro cities, are moving beyond basic products to embrace high-end skincare, fragrance, and haircare solutions. The aspiration to appear well-groomed in personal and professional settings has led to a surge in demand for sophisticated products that promise better results, quality ingredients, and a luxurious experience — marking a clear shift in consumer behavior.

Leading Segment: Skin Care Products Taking Center Stage

Among the various segments, skin care products are projected to hold the majority of share during the forecast period, primarily driven by increasing consumer inclination towards body and face care products.

India Men’s Grooming Segmentation Analysis 2030

The industry is further bifurcated into:

 Based on Category:

·        Shaving [Shaving Foam, Cream & Gel, After Shave Lotion, Razor Blade, Electric Product],

·        Skin Care [Face Care, Body Care],

·        Hair Care [Shampoo, Conditioner, Oil, Others],

·        Fragrance [Deodorants, Perfume]

Based on Price Category:

·        Premium,

·        General

Based on Sales Channel:

·        Offline,

·        Online

Full report: https://www.marknteladvisors.com/research-library/india-men-grooming-market.html

Note: The evolving landscape of trade tariffs is introducing a new wave of challenges and opportunities in the India Men’s Grooming market. With tariffs on key raw materials companies are adjusting their strategies to optimize cost-efficiency and maintain product quality. This shift is prompting businesses to explore local sourcing alternatives, streamline supply chain networks, and adopt innovative solutions that mitigate the financial strain. The ability to adapt to these changes is becoming crucial for industry players, ensuring they stay competitive while navigating complex regulatory environments across global markets. To understand how trade policies are impacting your operations, contact us for expert insights and a detailed market analysis.

Future Outlook:

With the growing trends, the industry is projected to grow and expand during the forecasting years i.e., 2024-30 as the above-stated factors are changing the market landscape and opening doors to the market players. Market players can enhance their market size & revenue by meeting the changing market dynamics and evolving consumer expectations. Additionally, market players with the help of SWOT analysis can adjust their existing settings regarding the evolving market trends, which would ultimately augment the size & volume of the entire industry at the national level.

Key Drivers

Rising Applications of Air Mobility Services in Urban Areas to Favor the Market Growth

According to the United Nations data set, currently, more than 50% of the world’s population lives in urban areas & is expected to increase to 68% by 2050. Projections show the overall growth of the world’s population could add around 2.5 billion people to urban areas by 2050. With a larger population moving in urban areas, the need for efficient management of transportation systems increases. Hence, the demand for Advanced Air Mobility is increasing to solve issues related to traffic congestions by minimizing travel time and reduce stress on existing transport systems.

Possible Challenges

Regulatory Barriers Might Hinder the Market Growth

Despite technological advancements pushing AAM closer to reality, regulatory bodies, such as Federal Aviation Administration (FAA), European Union Aviation Safety Agency (EASA), and Civil Aviation Authority (CAA), are not yet ready to certify eVTOLs as they demand the aircraft to always be in the line of sight and follow fixed slots & paths. In addition, the high initial costs associated with the infrastructure required to facilitate AAM is another challenging factor that limits the Advanced Air Mobility Security market growth.

Need personalized insights? Click here to customize this report- https://www.marknteladvisors.com/query/request-customization/advanced-air-mobility-security-market.html

Why Markntel Advisor Report?

MarkNtel Advisors is a leading consulting, data analytics, and market research firm that provides an extensive range of strategic reports on diverse industry verticals. We being a qualitative & quantitative research company, strive to deliver data to a substantial & varied client base, including multinational corporations, financial institutions, governments, and individuals, among others.

We have our existence across the market for many years and have conducted multi-industry research across 80+ countries, spreading our reach across numerous regions like America, Asia-Pacific, Europe, the Middle East & Africa, etc., and many countries across the regional scale, namely, the US, India, the Netherlands, Saudi Arabia, the UAE, Brazil, and several others.

For Further Queries:

Contact Us

MarkNtel Advisors

Email at -[email protected]

Corporate Office: Office No.109, H-159, Sector 63, Noida, Uttar Pradesh - 201301, India