Nike Heats Things Up With a LeBron 8 "South Beach" Revival

As we’ve officially entered into the latter half of July, global sneaker brands are looking to show out strong with a cornucopia of new footwear releases. The next week has a swanky bunch of iterations that are getting pushed out from Nike , Jordan Brand and more, but before we run through this week’s best 10 releases, lets’s first boil down all of the biggest news that erupted last week.Get more news about best basketball shoes of 2021,you can vist nbaboss.us!

In terms of exclusive content, HYPEBEAST had the opportunity to catch up with Helen Kirkum to discuss her deeper affinity for the Nike Air Max 90, talk with Jide Osifeso — Reebok‘s Artistic Marketing Director — and Inga Stenta — vector brand’s head of US Marketing — about Kerby Jean-Raymond’s new basketball focused short film CrateMaster, as well as speak with Vandy the Pink about his recently launched collection with HBX. As per usual, a generous heap of footwear-related news surfaced. Nike officially announced its Tokyo Olympics collection that featured collabs with the likes of AMBUSH, UNDERCOVER, sacai and Off-White™, previewed its COMME des GARÇONS HOMME PLUS x Nike Air Sunder Max collection on the runway and officially unveiled the upcoming sacai x Nike Blazer Low “Iron Grey” and “British Tan” colorways. Additionally, the Swoosh provided early glimpses of the Nike Dunk High “Yellow Acid Wash” and the Air Max 2021.

Jordan Brand came out with some compelling news as well, the biggest perhaps being the official unveiling of the Travis Scott x fragment design x Air Jordan 1 High “Military Blue”. Given that the Air Jordan 36 is arriving soon, special colorways for brand signees Jayson Tatum and Luka Dončić were revealed along with closer looks at the Off-White™ x Air Jordan 2 Low “White/Red”.

Shifting over to the Three Stripes side, a brand new N.E.R.D. x adidas NMD Hu makeup that celebrates the 20th anniversary of In Search Of… was revealed, along with a stealthy new adidas YEEZY BOOST 380 and a Sean Wotherspoon x Disney x adidas Superturf Adventure “Jiminy Cricket” project. Additionally, the German brand dropped an Ultra4D collaboration with Packer and reported that it will be bringing back a duo of Kobe models in 2022.

Outside of these brands, we saw YG’s 4Hunnid imprint drop a Lakers-inspired Block Runner, doublet and Suicoke team up for some sheep slippers and Reebok travel to Jurassic Park for a full-fledged apparel and sneaker collection.