Ultimate Team World Events

EA Sports is planning themed promotions in FC 26 Coins Ultimate Team centered around World Cup national teams, regional tournaments, and historic players.

These community-based events — likely updated weekly during the tournament — will keep fans engaged and encourage global participation. Expect limited-time rewards, squad-building challenges, and tournaments that mimic the real Cup.

For many players, this mode is their first taste of international soccer culture, and FC 26 is preparing to deliver it on a larger, more diverse scale.

EA’s Marketing Power

Let’s not underestimate EA’s marketing machine. EA FC 24 was the company’s biggest launch ever for a sports title, and the studio will double down in 2025 with promotional tie-ins to the World Cup and regional campaigns in Latin America, Europe, and Asia.

In-game branding, social media campaigns, and major reveal events — such as Clubhouse Live — will give FC 26 unprecedented exposure before release.

EA FC 26 is shaping up to be the most globally ambitious entry in the series to date. By aligning with the World Cup, reintroducing fan-favorite leagues like Liga MX, expanding accessibility across platforms, and delivering diverse content, EA Sports is on track to dominate not just sales charts, but international conversation.

Whether you're a die-hard Ultimate Team player, a Career Mode enthusiast, or just catching soccer fever during the World Cup, EA FC 26 is built to cheap EAFC 26 Coins include you — wherever you are in the world.