The United States flooring market is projected to grow at a CAGR of 6.50% during the forecast period from 2025 to 2034. Driven by residential and commercial construction activity, growing home renovation trends, and demand for durable and aesthetic flooring materials, the industry is poised for steady expansion.

From resilient vinyl tiles to engineered hardwood, the U.S. flooring sector is evolving with changing lifestyle preferences, technological advancements, and sustainability initiatives. As interior design takes center stage in both homes and workplaces, flooring solutions are now chosen not just for functionality but also for design, comfort, and environmental impact.

Key Market Drivers

 Rising Construction and Remodeling Activity

The growth in residential housing starts, commercial real estate development, and infrastructure upgrades across the U.S. is significantly boosting demand for flooring products.

  • Renovation trends fueled by remote work, housing upgrades, and homeownership are increasing flooring replacements.

  • Government investments in commercial and public infrastructure projects also drive demand in the non-residential flooring segment.

 Consumer Shift Toward Durable and Aesthetic Materials

Modern consumers seek flooring that offers:

  • Durability

  • Ease of maintenance

  • Aesthetic appeal

  • Eco-friendliness

This is pushing manufacturers to innovate with materials that mimic natural wood or stone while offering water resistance, insulation, and longevity.

 Technological Innovation in Flooring Materials

From waterproof laminate to luxury vinyl tiles (LVT) and engineered hardwood, flooring solutions have become more diverse and advanced.

  • Digital printing, embossed-in-register (EIR) technology, and surface texturing enhance product realism.

  • Smart flooring materials with antimicrobial coatings and better acoustics are entering the market.

 Sustainability and Green Building Trends

Environmentally conscious consumers and businesses are prioritizing flooring products made from recycled materials, low-VOC adhesives, and biodegradable compounds.

  • Certifications like LEED, FloorScore, and GreenGuard influence purchasing decisions.

  • Recyclable flooring and circular economy initiatives are gaining traction.

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Market Segmentation

By Type

 Resilient Flooring

Resilient flooring includes vinyl, linoleum, cork, rubber, and related products known for flexibility, comfort underfoot, and water resistance.

Key Features:

  • Ideal for high-moisture areas such as kitchens, bathrooms, basements, and commercial kitchens.

  • Offers a balance between durability and cost-effectiveness.

Market Trends:

  • Luxury Vinyl Tile (LVT) and Vinyl Plank Flooring (VPF) are gaining popularity due to their ability to replicate natural materials like wood and stone.

  • Easy installation and low maintenance make it a favorite among DIY homeowners and commercial developers.

End-User Segments:

  • Widely used in retail stores, offices, healthcare facilities, schools, and multi-family housing.

Non-Resilient Flooring

Non-resilient flooring includes materials like hardwood, laminate, ceramic tiles, stone, and concrete-based floors.

Key Features:

  • Offers premium aesthetics, structural integrity, and long-term value.

  • Typically less flexible but more durable under heavy traffic.

Market Trends:

  • Engineered hardwood is increasingly preferred over traditional hardwood due to its lower cost, easier installation, and moisture resistance.

  • Porcelain tiles and natural stone remain staples in luxury residential and hospitality spaces.

End-User Segments:

  • Preferred in high-end residential, luxury hospitality, corporate offices, and public institutions.

By Application

 Residential

The residential sector is the dominant application for flooring in the United States, accounting for a significant share of overall demand.

Key Factors:

  • Homeowners are increasingly investing in aesthetic upgrades, floor replacements, and DIY flooring solutions.

  • Growth in single-family housing, townhomes, and multi-unit dwellings is fueling demand.

Product Preferences:

  • Vinyl, laminate, and engineered hardwood dominate residential interiors due to their affordability, style variety, and ease of maintenance.

 Non-Residential

This segment includes commercial, industrial, institutional, and hospitality spaces.

Key Factors:

  • Flooring plays a key role in branding, functionality, and safety in commercial environments.

  • High foot traffic, hygiene requirements, and fire ratings are key considerations.

Product Preferences:

  • Commercial-grade LVT, rubber flooring, carpet tiles, and stone-based materials are widely used across offices, retail stores, restaurants, schools, and hospitals.

Regional Insights

New England

  • Rising demand in urban housing renovations and hospitality sector upgrades.

  • Strong preference for hardwood and engineered wood flooring.

Mideast

  • High concentration of commercial real estate in New York, New Jersey, and Pennsylvania.

  • Resilient flooring is popular in metro markets for durability and noise reduction.

Great Lakes

  • Flooring demand supported by large-scale residential projects and industrial facility development.

  • Vinyl and laminate dominate due to affordability and versatility.

Plains

  • Rural and suburban construction supports demand for wood-look vinyl, especially in budget-conscious residential projects.

  • Non-residential development includes healthcare and educational facilities.

Southeast

  • Rapid residential expansion in Florida, Georgia, and the Carolinas is boosting demand for durable flooring solutions.

  • Moisture-resistant vinyl and tile options are popular due to the humid climate.

Southwest

  • Strong housing demand in Texas and Arizona is driving the residential flooring market.

  • Desert aesthetics and minimalist interiors influence product selection—favoring stone, tile, and light-colored wood options.

Rocky Mountain

  • Growing urban centers like Denver and Salt Lake City are witnessing increased demand for sustainable flooring in both residential and mixed-use developments.

  • Stone and engineered hardwood are favored in high-elevation homes.

Far West

  • California leads in eco-conscious home improvement and commercial design innovation.

  • LEED-certified flooring products, cork, bamboo, and recycled tiles are in demand.

Leading Companies in the U.S. Flooring Market

 Mohawk Industries, Inc.

  • One of the largest flooring companies globally, offering hardwood, laminate, tile, vinyl, and carpet.

  • Known for brands like Pergo, Daltile, and Karastan.

 Shaw Industries Group, Inc.

  • A subsidiary of Berkshire Hathaway, Shaw provides a broad product range including resilient, carpet, hardwood, and tile flooring.

  • Focused on sustainability and innovation.

 Armstrong Flooring, Inc.

  • Specializes in resilient flooring for residential and commercial spaces.

  • Known for durable vinyl and laminate products.

 Engineered Floor, LLC

  • A leader in modular carpet and LVT, catering to both commercial and residential markets.

  • Committed to innovation and ease-of-installation solutions.

 Mannington Mills, Inc.

  • Offers luxury vinyl, sheet vinyl, laminate, hardwood, and porcelain tile.

  • Strong presence in both retail and builder segments.

The Dixie Group, Inc.

  • Focuses on high-end residential flooring, particularly broadloom carpet and rugs.

  • Also expanding into luxury vinyl offerings.

 Tarkett Group

  • A global player offering vinyl, wood, laminate, and linoleum flooring.

  • Known for its strong presence in commercial spaces like education, healthcare, and retail.

 Others

  • Includes emerging players and regional brands focusing on custom, green-certified, and digitally enabled flooring solutions.

Market Trends 

  • Smart Flooring: Integration of sensors for temperature regulation, fall detection, and foot traffic tracking in commercial and senior care facilities.

  • Eco-Friendly Materials: Demand for recyclable flooring, natural linoleum, and biophilic design materials continues to grow.

  • Modular Flooring Systems: Easily replaceable and customizable tiles are becoming popular for commercial use.

  • Digital Sales Channels: Consumers are increasingly shopping for flooring materials online, with AR tools allowing virtual visualization.

Future Outlook

The U.S. flooring market is expected to see robust growth through 2034, driven by:

  • Urbanization and increasing housing demand

  • Renovation and remodeling trends in older homes

  • Preference for DIY-friendly and sustainable flooring solutions

  • Commercial investments in hospitals, retail chains, and educational institutions

Companies that focus on product diversification, digital transformation, green building standards, and end-user engagement will lead the way in shaping the next decade of the American flooring industry.

FAQs

What is the projected CAGR of the U.S. flooring market from 2025 to 2034?

The market is expected to grow at a CAGR of 6.50% during this period.

Which type of flooring is witnessing strong growth?

Resilient flooring, especially luxury vinyl tiles (LVT), is witnessing rapid growth due to its durability, design flexibility, and moisture resistance.

Who are the major players in the U.S. flooring market?

Key companies include Mohawk Industries, Shaw Industries, Armstrong Flooring, Mannington Mills, Tarkett Group, and Engineered Floor LLC.

What application segment leads the market?

The residential sector leads the market, driven by home renovations and new construction.

What are current trends in flooring?

Current trends include eco-friendly materials, waterproof flooring, modular systems, and digitally-enhanced visualization tools for online shopping.

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