How Are Travel Startups Using PPC to Capture Niche Audiences?
Travel in India isn't just about Goa and the Golden Triangle anymore. The modern Indian traveler is looking for something specific: eco-friendly homestays, solo treks for women in Uttarakhand, or maybe a luxury glamping experience near Jaipur. This shift to hyper-specific, experiential travel has created a massive opportunity—and a challenge—for travel startups. How...
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