Is Bulk SMS Still Effective for IT Marketing Campaigns in India? In the ever-evolving world of digital marketing, one question often arises: Is bulk SMS still effective for IT marketing campaigns in India? The short answer is yes — and it’s not just a matter of opinion. Despite the dominance of social media and email, SMS marketing continues to thrive, especially in India's IT sector. The secret lies in its simplicity, immediacy, and high open...