A Deep Dive into Multi-Touch Attribution Models: Advantages and...

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2025-08-11 09:33:18 -

A Deep Dive into Multi-Touch Attribution Models: Advantages and Limitations

A Deep Dive into Multi-Touch Attribution Models: Advantages and Limitations May 5, 2025 by SalesMark Global Marketers need to identify their effective marketing strategies to navigate today’s digital marketplace, where marketing efforts become fragmented. The traditional methods used for attributing customer journeys have...

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