International Institute Of Mass Media IIMM Delhi
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Advertising Strategies & Public Relations in 2025: A Modern Playbook
The media and communications landscape has changed more in the past five years than in the previous few decades combined. The lines between advertising and public relations (PR) have blurred, consumers expect authenticity at every touchpoint, and artificial intelligence (AI) is reshaping how stories are created, delivered, and consumed.In 2025, organizations can no longer rely on traditional...
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