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2025-07-08 12:27:13 -

Voice and Visual PPC Trends Dominating Discovery

The world of pay‑per‑click (PPC) is rapidly evolving, driven by technological advances, privacy shifts, and changing consumer behavior. To stay competitive, marketers must adapt to new strategies and tools shaping the digital advertising landscape this year. Smarter Use of First‑Party Data With increasing privacy regulations and the phase‑out of third‑party cookies, first‑party data has...

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